Backlinks, inbound or incoming links refer to hyperlinks from one website to another. They play an important role in Search Engine Optimization (SEO) to help users rank higher in the search engine results pages (SERPs). Consider them a recommendation from other websites that informs search engines on the value, reliability, and other competent attributes of […]
Rapid advancements in technology have significantly impacted website design trends for 2025. When examining 2025 web design trends, what was once cutting-edge in 2024 has quickly become outdated for 2025. The last thing you want when visitors land on your site is to lose potential conversions due to an outdated appearance or non-compliance with web […]
Web page ranking at the top of search results plays an essential role in drawing organic traffic while building your brand credentials toward meeting your online objectives. The digital marketing agency landscape demands complete visibility so Search Engine Optimization (SEO) functions as the essential tool for achieving it. WordPress stands as the foreboding Content Management […]
If you’re an advertiser with a brick-and-mortar presence, it’s more important than ever to claim and advertise your business on Google Maps. However, cracking the code on how to serve and control Google Maps ads may feel like a moving target over the last few months. With changes to Performance Max goals, Google Business Profile (GBP) guidelines and […]
A report from Statista indicates that the number of mobile phone users is forecast to exceed 7.7 billion by 2028. Given this significant mobile usage, designers and developers must focus on delivering seamless website UX on mobile devices. In this article, learn the different ways in which you can make your website mobile-friendly, the top […]